The MecklerWeb Initiative

An Executive Overview

MecklerWeb will be a very large Internet-based corporate communication and marketing system serving the needs of business and commerce worldwide. It will enable companies to powerfully position themselves relative to fast-emerging, pre-qualified and highly attractive online market sectors. The MecklerWeb initiative has been developed in direct response to widespread business demand for a simple and effective way to intersect with these new online micro-markets.

Using widely available open systems - such as the World Wide Web (WWW) and Wide Area Information Servers (WAIS) - MecklerWeb will constitute a single point of first recourse for tens of millions of Internet users who would otherwise be unable to locate appropriate business and professional information resources. By lowering existing hurdles to both tightly targeted prospective markets and commercial organizations, MecklerWeb will enable these audiences to form substantive relationships with companies and thereby enable companies to attract profitable new business.

The Opportunity

Topical Architecture

Corporate Content/Corporate Presence

Direct Sales

Benefits

Strategic Allies

Confirmed Participants to Date

Pricing and Availability


Last Updated 6/1/94.

Comments, suggestions, complaints can be addressed to: WCB.

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